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KITAMBAA.
fabric patterns and colors created in photoshop to match kitambaa branding.
This co-branding campaign for Kitambaa and its partner, Outdoor Voices, markets unique, high-performance athletic products. Kitambaa is a fictitious textile manufacturer in central Africa. Kitambaa and its partners empower African artisans and their children to receive training and education. They invest in the protection of the environment and connect the Kitambaa community through movement.
the logo was inspired by two african symbols. the symbol for earth and the symbol for strength.
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